 About General Insurance General Insurance has always lived up to its name by being one step ahead of the insurance industry, and finding new and affordable insurance solutions. We began in 1940 with a drive-in claims office, became the first to introduce reduced rates for low-risk drivers, and then changed the insurance shopping experience by offering comparison rates on the Web. General Insurance continues to find better ways to serve you with our new and personalized insurance programs and our name Your price comparison car insurance shopping option. General Insurance Overview With General Insurance, you have lots of options—whether it's matching coverage to your needs or choosing our concierge level of claims service for your vehicle repairs. Read about our agency and online services and insurance solutions. Meet the people who make a difference in our company, learn about our core values and history, and see how we’re being recognized for our accomplishments.
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